Innovation Research


Center of Automotive Management (CAM) focuses on application-oriented research in the future fields of the automotive industry and mobility. On the basis of extensive databases, the innovations and strategies of manufacturers, suppliers, car dealers and mobility service providers are continuously analyzed. Therefore CAM offers tailored reports and studies for its customers.


Research examples

Automotive Cyber Security

  • With innovations driven by increasing digitalization and connectivity of vehicles as well as the trends of electromobility and autonomous driving, vehicles and companies in the automotive industry are increasingly being targeted by cyber attacks.
  • The quality of their conception and implementation varies greatly across the industry’s various levels and levels of value creation. This is shown by the “Automotive Cyber Security” study, which was written by the Center of Automotive Management (CAM) in cooperation with Cisco Systems.

Germany as an Innovation Hot Spot for Autonomous Driving

  • Study by Fraunhofer IAO and the Center of Automotive Management (CAM) provides recommendations for action to make Germany one of the leading locations for automated driving.
  • How can the automotive nation of Germany live up to its pioneering role and pave the way for the large-scale application of (partially) autonomous driving systems?
  • Study examines this question on behalf of the Federal Ministry for Economic Affairs and Climate Protection (BMWK) and formulated challenges and recommendations for action.

AutomotiveINNOVATIONS: Trends in Autonomous Driving

  • In the cover story, German magazine „Wirtschaftswoche“ reports on the international level of development in autonomous driving based on CAM innovation analyzes.
  • The Center of Automotive Management (CAM) in Bergisch Gladbach, which has been collecting all significant innovations in the automotive industry for years, has calculated exclusively for WirtschaftsWoche who is driving autonomously Driving leads worldwide.

Innovation assessment in early innovation phases

  • For an automotive OEM, CAM analyzed and evaluated innovation projects in an early phase, e.g. pre-development or research stage.
  • A key performance indicator system is developed that covers various innovation areas and evaluates both individual projects and a company’s project portfolio.
  • The OEM’s own assessments are compared with an external view by CAM.